Kate's blog - Part three
We had our last session with Paula the PR mentor last week. It feels kind of strange as I was just getting used to have someone by my side if I needed any advice and now I feel all alone in the big wide PR world. I picked up some fabulous tips and ideas from Paula so I actually feel quietly confident that I should be able to cope out there! It's amazing just having someone with a little more knowledge makes your ideas feel more ‘realistic' and not quite so crazy.
I've secured a date for a media launch of Lahloo Tea and also started drip feeding tea tips to journalists. Still working on a competition but have plenty of ideas. PR really is just about telling the right people the right things about your brand.
I've realised that it's not rocket science but it is lots of hard work and takes lots of time. So from now on I will be more creative, not be scared to think my ideas are nuts and I will spend a minimum of 2 half day sessions a week shouting about Lahloo Tea. I'm really grateful to Paula for her coaching and I think I may even sign up to her fab journalist request mailouts.
Now we are moving onto Social Media with Nikki Pilkington and my first challenge is to find some new blogs that I can post guest posts on. Bring it on!
Click here to view my first blog post.
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